Publisher_interview

Stakeholders - Ebook Publishers

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Interviews are based on a ‘structured' approach based on structured interview templates. Interviews were undertaken by Ken Chad.

Publishers to interview
Product Sales Manager eBooks Elsevier BV Radarweg 29, 1043 NX Amsterdam The Netherlands R.DeVulder@elsevier.com Mobile : (+31) 613 002 632 || Director of Digital Development Palgrave Macmillan Houndmills Basingstoke Hampshire. UK RG21 6XS Direct: +44 (0)1256 302622 Alison.Jones@palgrave.com || -see below || Wouter Van der Velde Springer Wouter.vanderVelde@springer.com || Taylor and Francis :an informa business 2 Park Square Milton Park, Abingdon Oxford OX14 4RN Tel: +44 (0)20 7017 6288 Mob:+44 (0)7920 272908 Fax: +44 (0)20 7017 6292 mark.majurey@tandf.co.uk www www.taylorandfrancis.com || -see below || Hannah Perrett hperrett@cambridge.org ||
 * **Publisher** || **Comments** || **Contact details** ||
 * Elsevier || Interviewed -see below || Ruth de Vulder
 * Palgrave McMillan || Interviewed-see below || Alison Jones
 * Springer || Interviewed
 * Taylor & Francis || Interviewed (results not public) || Mark Majurey | Digital Development Director
 * CUP || Interviewed-
 * OUP || Recent article in Against the Grain (June 2011) talked about metadata || Rebecca Seger@oup.com; lenny.allen@oup.com ) ||

Questions to ask

 * **Interview question/theme** || **Why will this be helpful to know? Why should we ask this? Other comments** ||
 * How many ebooks for HE have you already published. How many annually. || Get some clear sense of the scale and publishing profile ||
 * What the profile (eg text books, subjects etc) ||  ||
 * What needs are your ebooks meeting || What 'problem' are ebooks there to solve''be interesting to cross ref with other views and user motivations ||
 * How do you see the ebook market going in HE. How important is the HE ebook market to you || Get some background about trends, issues etc [Would be interesting to ask specifically about the UK HE market and importance, as well as HE globally - Sarah] ||
 * Why do you think users take advantage of PDA || Getting to *user* motivations ||
 * What are the main pricing models you sell under, both on your own site and on aggregator platforms? - Sarah || Background, helps to understand scale of involvement with PDA - Sarah ||
 * What kinds of metadata do you provide with your ebooks--e.g. basic bib stuff, subject data ? enriched data-e.g. reviews synopsis, || Baseline data required ||
 * Are there other forms of metadata you'd like to have/add or are planning to add ||  ||
 * How important do you think metadata is for the discovery selection and acquisition of ebooks. What for you is the key role of metadata ||  ||
 * How do you construct the metadata for ebooks || understand the process and flows (cf RIN 'Creating catalogues report 2009) ||
 * How do you construct the metadata for ebooks || understand the process and flows (cf RIN 'Creating catalogues report 2009) ||

Elsevier
Ruth De Vulder

Palgrave Macmillan
Alison Jones